Website Value Calculator
Calculate your website's worth using industry standard multipliers
Website Details
Traffic & Revenue
Revenue Per Mille (RPM) - How much you earn per 1,000 visitors from advertising
Additional income besides ad revenue (e.g., affiliate, products, services)
Results
Website Valuation Guide
Business Model Multipliers
| Business Model | Multiplier |
|---|---|
| Content/Advertising Site | 30x |
| E-commerce Store | 24x |
| SaaS Platform | 36x |
| Marketplace/Platform | 28x |
| Membership Site | 32x |
Example Valuations
| Website Type | Monthly Income | Typical Value |
|---|---|---|
| Content Site | $5,000 | ~$150,000 |
| E-commerce Store | $10,000 | ~$240,000 |
| SaaS Platform | $20,000 | ~$720,000 |
| Membership Site | $15,000 | ~$480,000 |
Valuation Tips
Traffic Quality
Key Metrics:
- • Traffic sources
- • Visitor engagement
- • Geographic distribution
- • Mobile vs desktop
- • Seasonal patterns
Revenue Quality
Key Factors:
- • Revenue diversity
- • Growth trends
- • Recurring revenue
- • Profit margins
- • Market potential
Operations
Considerations:
- • Automation level
- • Required maintenance
- • Team requirements
- • Systems & processes
- • Scalability